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SHERICollins
 marketing / stylist

as seen in...
CLICK IMAGE ABOVE to view Sheri's latest Fashion Layout in the March '09 issue of Venus Diva Magazine

Feel 
INSPIRED to
THINK GREEN
THIS SPRING

with 
Stylist
 Sheri Collins


Headline
about sheri collins
Sheri Collins functions as a kind of muse: a source of inspiration.  
Her unique sensibilities for strategic marketing and style inspires others to better understand the particular needs and desires of their markets and create experiences that engage these groups.  She inspires breakthrough ideas, and creative strategies to bring to life the vision of any client, resulting in a unique brand or style.   She believes style has no limitations.  If you look up the definition of style, it is a distinctive manner of being or doing.  She asks, "What do you want to be and how do you want to do it?"

 
living faith-focused
Sheri is the host of the Living Faith-focused internet talk show. 
She's designed a captivating show format that features engaging conversations and interviews of interesting people with inspiring stories to tell.  The show is real talk about strategies for living life faith-focused.  Her provocative commentary, "In Context", uniquely frames the week's theme with biblical scriptures and words of wisdom to inspire her listeners.  Sheri is asked to lend her thoughts on life, faith, hope and love to other talk shows across the country.
 

 
marketing / style
Sheri is an experienced marketing strategist and coach.   A former director of marketing communications and sales training for Blue Cross Blue Shield of Michigan, Sheri has over 19 years of experience in sales, management, and marketing communications.  She has guest lectured on the topics of entrepreneurship, strategic marketing, and organizational managment at universities and colleges in the Metropolitan Detroit area.  Sheri has a bachelors degree in public affairs management and a master's degree in business management.  

Sheri's Spirit of Entrepreneurship™ (SOE) program generates breakthrough ideas, creates memorable product and brand launches, and delivers standout marketing style.   She believes whether you are a business owner or an employee, SOE will help you succeed.  Excellence and reciprocity are its two guiding principles.  Excellence is about consistently giving the best you have to give.  Reciprocity means making a connection on such a strategic level that you bring favor and value to someone else.  One can use SOE in their career, business or lifestyle.

 
fashion / style
Sheri is an acknowledged fashion and style expert with a particular emphasis on understanding the psyche of the plus-sized woman and her specific needs.  For many years She has helped friends, family, and anyone who needs it, find their personal style, regardless of size.  She shares insights from her own personal journey to find health, confidence, and style from the inside-out.    Sheri offers onsite style workshops and online teleseminars.  She currently is the personal stylist for clients in the publishing and entertainment industries.  
 
Although the average dress size in the US is at a size 14, she observes that style advice suitable for plus sized women is hard to find.  There is a need for a fashion and style expert with the ability to deliver advice to real women in business, life and love.  She will soon launch retail "therapy" consulting to teach retail sales people to help plus-sized shoppers connect to their own positive body image with the realization that it is time for a change for the better.  She believes this strategy will build viral excitement through word of mouth contact and special events, as sales people and consumers engage in a more consultative buying experience.

 
career / style
Sheri combines marketing / style expertise for A BRAND New You?. 
This program is not simply about building a strategic resume.  It features marketing and career strategies to build a personal brand that creates confidence and gets results.  Clients learn to express their goals by aligning personal performance, strategic thinking, and communications into a personal brand in business or entertainment.   She helps her clients improve their overall presentation, including personal appearance, professional etiquette and protocol.   Sheri recently performed her first A BRAND New You life/style makeover on TV with Life Coach Kim Bettie. 




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